To: You!
From: Anita Ashland
Subject: Jeans or a little black dress?
If you have an online business, you need the
following things from a copywriter:
*A sales page and other web copy such as product
descriptions.
*A series of autoresponder e-mails.
If I had to guess, I’d say that your
autoresponder series might not be as strong as it
could be. Kind of like settling for jeans and
looking like everyone else when you could put on
a little black dress, even for a trip to the
grocery store.
(Yes, I’ve worn a little black dress to the grocery store.)
But worse than a boring e-mail series is the
thought that you might not even have one at all!
It is imperative that you improve your e-mail
marketing because:
—>The average prospect needs to be exposed to
your product at least seven times before making a
purchase.
Autoresponders help you build a rapport with your
prospect. If you want to show your credibility
and trustworthiness, an autoresponder series is
the best way to do that.
Best of all, autoresponders help you stay in
touch with current customers. This is important
because…
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The person most likely to buy from you is someone
who has already purchased from you.
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Autoresponder e-mails are not mini sales letters.
Different techniques are required.
Fortunately for you, I know those techniques.
Could you use a copywriter who understands the
difference between sales letters and
autoresponders and knows how to write both?
I also understand the big picture of an entire
marketing campaign. I have helped create products
and marketing campaigns for my own websites as
well as for clients.
You can view my autoresponder samples here.
Learn more about my marketing and copywriting
skills by going to the menu at the top of this
page and having a look around.
Looking forward to hearing from you.
Kind Regards,
Anita Ashland
P. S. If you sign up for my list over on the
left, you’ll receive fun e-mails about e-mail
marketing. I’ll also write one e-mail for you for
free if you order a series.