What’s with all the anxiety?

My pre-written email pack for Panic Away has been our bestselling pack the past few months, even outselling the weight loss packs.

So I was pondering today why that is.

What’s with all the anxiety?

Well, money is part of it, if these blog posts titles I came across today are any
indication:

“The crisis of middle-class America.”

“As rich get richer, everybody else stagnates, and middle-class dreams die.”

“22 Statistics That Prove The Middle Class Is Being Systematically Wiped Out Of Existence In America.”

I typed “anxiety” into Google News and these were the most recent stories on
the front page:

*There’s a “persistent and overwhelming” level of anxiety among families living near the Gulf coast.

*The National Institute of Mental Health reports that anxiety disorders affect
about 40 million adults every year.

*Last month’s retail sales reflects “new anxiety.”

*Anxiety about undergoing anesthesia leads 1 in 4 to postpone surgeries.

Anxiety is everywhere. 40 million people.

I think all of us know someone who struggles with it or has experienced it ourselves.

So what does this have to do with your business?

No matter what type of list you have, the chances are great that many of the people suffer from anxiety and would benefit from a product like Panic Away.

Panic Away has been a bestselling product for 6 years, so it’s not a flash in the pan.

So if you haven’t checked out my Panic Away email pack yet – or any of the other pre-written email packs I have for sale there, now would be a great time.

And as you read the emails, who knows…maybe you’ll even pick up a tip or two about how to minimize your own anxiety, if you struggle with that.

Filed under: Email Copywriting

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