Dear Friend,
My name is Anita Ashland and I'm an email copywriter.
Not too many copywriters specialize in email copy like I do.
Because I focus on email copy, I'm able to help marketers like Stephen Pierce increase their sales: "Your autoresponder emails work, it's that simple. You write really great copy. When I look at what you write for me I always go 'Yes!' I highly recommend your copywriting services to other marketers."
I'm all set to help you too.
A sales page is important and it's worth the four or even five figures you'll usually have to pay to get one written for you.
But guess what?
Your real profits come from the 90-98% of people who DON'T buy from you the first time they visit your sales page.
Let me explain.
A chef has to think about more than food (i.e. product).
The presentation of the food (i.e. marketing) is important as well.
For example, when someone comes over to your house for a meal you don't just motion to them to sit at the table and mechanically serve the food.
You take their jacket. You show them around your home if they haven't visited you before.
You offer them a drink and introduce them to the other guests.
Even if your meal is superb and your meal presentation puts Martha Stewart to shame, that's not enough to ensure that people will want to visit you again.
It's the conversation and relationship-building that occurs during the meal that is what is important.
The email messages you send are the equivalent of this relationship-building.
If you have an opt-in form you can catch some of the 90-98% of visitors that leave your site without making a purchase.
That's when the emails in your autoresponder can start working their magic and lure them back to your website. Through the emails you can speak conversationally with your prospects and clients, tell them stories and show them the value of your product in a way that will make them click on the link and go back to your website.
Successful marketers say that they sell 2-3 times more product by using autoresponders.
And that's why I love writing email copy and specialize in it.
Your customers and prospects WILL read your emails, especially when they are written using the proper techniques that I use.
One of my clients told me the other day that an email I wrote for them that contained no sales pitch and was simply a message about the importance of giving compliments resulted in a huge number of replies from their customers. They were inspired. My client says their sales have increased because they aren't hammering their list with pitches but are including messages like this.
Another thing: When someone buys from you once it is much easier to get them to make a purchase from you again. And again.
You will do this through email too.
Here are the types of email copy I recommend and regularly write for clients:
*Product specific pre-sell emails - A series of at least 7 emails is recommended for this.
*Product specific post-sell emails - A series of a least 7 is recommended. This is where you offer a surprise bonus, a one time offer, and content to help them consume your product and reduce refund requests.
*Broadcast messages to your main niche list - It is good to send broadcast messages on a regular basis to announce special offers andjust provide content that ties in with current events or other relevant topics. This helps create trust and build relationships. Many marketers overlook this and focus on the emails to prospects. But it's important to send emails to existing customers as well.
So if you need email copy for any of the above, I can write it for you. I am also happy to map out an email marketing strategy with you and come up with topics.
I'll Write The Emails and the Visitors Will Come...And Buy Whether you need just a few emails or a series or broadcasts on a regular basis, I'm here to do it for you.
If you are a first time client, I will write one email message for you for free if you order a series of at least 5 emails.
All you need to do is tell me a little bit about your product and your email needs. I'll be happy to show you samples of my work - just ask. You can email me at anitaashland@gmail.com
Kind Regards,
Anita Ashland
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